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The “small bang theory” of course creation
I totally get it.
Creating a course feels daunting.
You have a sense for what a good course could do for you.
But it seems like a lot of work to get there. (With no cast-iron guarantee of success.)
It’s a lot to take on trust, right?
I blame what I call the “big bang theory” of course creation.
It’s where you launch a large course with a ton of fanfare and get a heap of sales.
The problem with that is that it’s also a ton of work and no small amount of risk.
The people who do it that way often have years of course launch experience and a whole team behind them.
Which got me thinking, what would a “small bang” theory of course creation look like?
I think it would mean looking for small acts of (course) creation that could still have a worthwhile impact:
For instance, what “course-like” video or resource could you create that would:
a) Be genuinely useful right now for the people you help?
b) Be just as useful and relevant a year or more from now?